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Subject: The pricing of artwork in a book

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christinemeytras
Posts:2

08/15/2007 3:54 PM Alert 

I have painted a series of 14 roosters that I exhibited in a cafe owned by a friend of mine. From the 14 winged creatures I chose 8 to publish in a notecard format that my friend sells in her cafe. I sell those cards with others that I have published to different stores in the area. The cards are very successful, and she sells a lot of them.
My friend asked me to do a rooster that she would use for her cafe's logo, which I did. I sold her the painting for $175, thinking it would only be the logo for her restaurant. She has been using the logo on caps, T-shirts, cups, bags and is very successful selling those items, and I command her for being such a good business woman. I did not know that the logo would be used to that purpose.  Now my friend is asking me to use my rooster paintings in a cookbook. What should I charge her per painting? I don't want to feel that I am being taken advantage of because I have been accomodating in the past.
Could you give me anysuggestions?
Her restaurant and gift shop are very successful.
Thank you.
bjdavey

Posts:37

08/17/2007 3:51 AM Alert 

There is a lesson learned here. You need to have a contract when you license an image to someone. Get yourself a copy of Tad Crawford's excellent book, Business and Legal Forms for Fine Artists. I think it should be in every professional artists' library. Here's a quote from one reviewer on Amazon:

"Business and Legal Forms" has the documents you'll need, such as copyright transer forms, publishing contracts and stock listing forms for your creative work. His descriptions are very helpful. Of greatest practical use, though, is the included DVD containing MS Word documents of all of the forms. If you're just getting started in fine arts, or even if you have been working a while, you need this book!"

You can't make assumptions about what other's intentions are. That is why you need legal documentation, even for seemingly simple transactions amongst friends. To get some ideas on licensing, you can learn much at: http://www.porterfieldsfineart.com/newartists.htm. You can also get great free information from www.salestipsforartists.com. Another good source is NOLO. It has some free information and lots of legal advice and forms. And, Michael Woodward's  Art Licensing 101 is another valuable resource as is the General Art Business forum on www.wetcanvas.com.
 


Reality is an illusion, albeit a persistent one - Albert Einstein
christinemeytras
Posts:2

08/17/2007 2:52 PM Alert 
Thank you bjdavey. I'll do my homework and read.
Ah, that illusion we would like to believe in!
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